Harley Davidson To Shake Hands With Hero MotoCorp Or Classic Legends

Harley Davidson To Sustain In Indian Market

Highlights

·      From the recent reports, Harley Davidson is looking to join hands with Hero MotoCorp or Classic Legends to sustain in the Indian automotive market.

·      Mahindra’s subsidiary Classic Legends that helped to restore the brand Jawa in late 2018.

·      According to reports, the Classic Legends could be the most probable choice for Harley HhhhhhHarley Davidson.

Harley Davidson To Sustain In Indian Market

From the ongoing situation of the c in the Indian automotive market, the company is looking to join hands to sustain in India. From the recent reports, the company is planning to join hands with two reserved competitors in the Indian automotive market who are also to be the biggest motorbike manufacturer in the world, Hero Motocorp and Mahindra’s auxiliary Classic Legends that helped to restore the brand Jawa in late 2018.

Harley Davidson To Sustain In Indian Market

The alliance could be similar to that of Bajaj and KTM or TVS and BMW Motorrad. We expect that the Classic Legends could be the most probable choice as Mahindra plans to make a major impact in the premium segment and it has all the accessories to prevail by being a large supplier base.

Harley Davidson To Sustain In Indian Market

On the other hand, Hero MotoCorp is also open to associate with Harley Davidson, it has a solid presence to manufacture the entry level of the motorcycle. Hero has latest introduction of the 200 cc motorcycle like the Xpulse has received profits as the demand of adventure motorcycle is developing but we see no scope beyond that. 

Harley Davidson To Sustain In Indian Market

The struggle for Harley Davidson to sustain in the market as well as keeping up with its premium competitors is not going well recently. The outbreak of the health crisis has given a rapid fall in its global sales, moreover, Live Wire has not received any positive output.

Harley Davidson To Sustain In Indian Market

For now, the reports noted that the company plans to manufacture lightweight motorcycle of 500 cc segment. Having a local associate will certainly lift off the pressure from Harley Davidson.

Harley Davidson To Sustain In Indian Market

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